The annoying thing about groomswear (for brides with that wear-it-once-dress) is that, unless you are going for full morning garb, they can wear their shirts, suits and ties again, maximising their wear. So, why not make an investment out of a really great shirt like those from Guide London who have a range of classic, fine gauge and lightweight summer shirts with metallic threads or deeper colours for autumnal looks and real attention paid to the detailing. Alongside their flaghsip store on Commercial Street, London, there are stockists throughout the UK.

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